After investigation and research, Yihai Kerry Group (Arawana) invested heavily in developing domestic rice noodle market. Such kind of rice wave noodle is one of Chineses traditional noodles.

Compared with dry rice noodles, boiled type instant rice noodles won't cause discomfort such as abdominal distension due to its fermentation technology.

Chencun Brand of Foshan Shunde Chencun Chunxiao Food Industrial Co., Ltd. was created by Mr. Huang Hanbiao who is the founder of Chencun rice noodle products.